Merging Voice and Data Intergrated Mobile Communications Solutions For the Hospitality Industry

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Merging Voice and Data Integrated Mobile Communications Solutions For the Hospitality Industry


MIS 461


December 6, 00


Introduction


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Over the past decade, wireless local are networks (WLAN) and mobile computers have played an increasingly important role in the information technology solutions of enterprises and institutions.


The Wireless Hotel


Most hotels and convention facilities operate in information-intensive and knowledge-based environments. The ability to access information, analyze it, use it for collaboration and distribute it is key to increasing productivity, reducing costs and being competitively successful in the worldwide hospitality industry. A robust, effective, and economical network infrastructure for information exchange is critical. Most hotels currently have multiple network infrastructures in place, and have invested significantly in completely separate telephone (voice) and data networks. This has led to a situation with many disadvantages including staffing duplication, additional costs for two physical networks, lost opportunities to exploit economies of scale, smaller impact on the bottom line, and, finally, the inability to take advantage of new applications.


The challenge for most hotel properties is providing more networking and value-added services for guests and administrative associates, despite flat budgets and no increases in network personnel. Merging voice and data networks is a step toward meeting these requirements, but simply sharing facilities for voice and data limits the leverage that a lodging facility can gain.


True integration of voice and data services increases productivity and overall effectiveness, while the development of innovative multimedia applications will create demands for new services from guests and new revenue opportunities for the hotel. By providing mobile workers with anytime, anywhere access to information via instant voice and data communications throughout the hotel, Symbol[1] is enabling the worldwide hospitality industry to be more competitive, productive and customer-centric at a reduced total cost of ownership.


Point of Activity Computing and Communications


Wireless communications and mobile computing technologies are changing the way hotels manage information. Standards in mobile computing operating systems software and wireless networking are in place today, and are central and critical to the delivery of a wide range of guest and hotel management services in the future.


Administration & Housekeeping


• Front desk agents and administrative staff can communicate voice or e-mail messages instantly to on-the-move security and maintenance personnel, using full-featured NetVision®[1] voice-over-IP devices, running on Symbols Spectrum4®[1] wireless LAN infrastructure.


• Housekeeping staff can use palm-held wireless computers to track and communicate inventory information of guest room supplies and mini-bar stock in order to ensure that carts are fully stocked and replenished in an efficient manner.


• A wireless wide area network bridge between multiple buildings in a hotel complex can provide significant savings in monthly telecommunications rental or lease fees for underground cabling. The wireless network will also allow users to tie directly to off-site phone systems, and to use corporate data intranets for voice transmission, enabling significant reductions in toll charges and pager/cell phone subscriptions.


• Using wireless-equipped hand-held computers or pen-based input devices, door persons or valets have real-time connection to PMS services such as express guest check-in, in order to provide room assignments, update guest/frequent traveler accounts, and access the Internet via Web browsing software capabilities - avoiding lines at the front desk.


Guest Services


• In guest rooms equipped with a wireless Ethernet access bridge (EAB) port or EAB-installed telephone, business travelers can use their notebook computer to access the Internet at 75 times faster than traditional dial-up speeds, while simultaneously talking on the guest room telephone. Equally important, guests can surf the Web without interfering with the hotels existing legacy telephone system, thereby alleviating any concerns from guests about blockage with incoming or outgoing lines.


• While connected to the wireless network, the hotel can provide a number of value-added computer and communications services for guests, including file sharing and printer services, hotel-specific intranet information regarding local sites, services and attractions, news and e-mail messages.


The hotel can also provide Symbol NetVision[1] Phones to mobile guests and business clients, so that theyre always in touch while enjoying the comfort and convenience of the hotel property facilities and services.


Food Services


• Room service associates supplied with Symbol NetVision[1] Phones can be in constant contact with food, beverage and banquet personnel, while roaming throughout the property. Imagine the productivity enhancements and responsiveness by re-directing staff to deliver and/or pick up food service orders, trays or carts while being mobile!


• Wireless point-of-sale systems can be located in difficult-to-wire environments such as pool areas, casino floors, leisure centers or common areas, as well as historic buildings and properties with large open spaces, providing point-of-activity revenue opportunities and new service offerings.


• Wireless pen-based terminals integrated with leading-edge restaurant systems can provide food & beverage facilities with breakthrough solutions that optimize efficiency, diminish lines and eliminate waits in a wide variety of hospitality applications. Restaurant processes such as order taking, payment processing, inventory control, wait-list management, valet parking, frequent diner program interface, and other applications can dramatically increase productivity, reduce costs, and improve customer service.


Casino/Gaming Operations


• Pen-based wireless computers connected to casino/gaming host systems can provide hotels with a wide variety of casino floor solutions including player club rapid enrollment, walk-about pari-mutuel betting, automated player rating, player information tracking and slot host services.


• As a thin client, a palm-held computer can accommodate the familiar Internet Web browser interface and be used to access Internet or intranet resources, make travel or restaurant reservations, schedule social activities/events and connect to other guest services - directly from the casino area.


• Casino or gaming operations that need to quickly deploy new networks, workstations, gaming terminals or printers can use the Spectrum4[1] wireless LAN as an extension to wired LANs, where theyre a pre-installed, ready-to-use LAN for special projects, temporary moves, or for peak times.


Convention Facility/Meeting Room Services


• Installing wireless LAN infrastructure in convention facilities and meeting halls offers hotel management with increased revenue opportunities in the provision of wireless computing and communications services to exhibitors at trade shows/conferences and to companies for in-property meeting needs. Wireless PC cards, radios and access/client bridges can be integrated into a wide variety of computing technologies (i.e., desktop PCs, notebooks, PDAs, kiosks, and printers), and can be augmented with a wide range of communications appliances and servers offered by Symbol. [1]


Summary


Hand-held computers, telephony appliances, and wireless LANs allow users to roam un-tethered throughout hotel facilities and properties, with real-time access to critical information when and where it is needed. Hotel associates and guests can access a wide range of information, applications, and computing resources, without worrying about connectivity. These technologies are enabling a wide range of hospitality applications including administration & housekeeping, guest services, food services, casino/gaming operations, and convention center/meeting room services.


Source


http//www.symbol.com





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